The Motion Keeps My Heart Running: The Perfect Nike Or Adidas TV Commercial

I don't know why, but suddenly it struck me. The last half minute or so of pop group Keane's song "Can't Stop Me Know" would be perfect for a Nike och Adidas TV-commercial. These 35-40 seconds (from 2m 54s and onwards) are so much better than the rest of the song, and the words (see below*) that Tom Chaplin is singing is, when you think of it, completely hand crafted for a sports garment company. I already see a cool video with suitably healthy and good looking people running, playing football, skiing, walking, swimming, playing golf or whatever. And I see the words from the song slowly floating over the moving pictures...

However, neither Nike nor Adidas seems to be particularly interested in people drowning them with all sorts of weird ideas. Nike declines all non-patented ideas. Adidas has a contact person who probably works as a anti-weirdness filter. Well, well. Maybe I'll look into it further someday.

*
"The motion keeps my heart running
The motion keeps my heart running
The motion keeps my heart running
The motion keeps my heart running"